Selling To Small Business

Selling To Small Business - Strategies to help you sell to small business entrepreneurs

Monday, April 30, 2007

SMB Who's Hot: Wells Fargo (Again)

Wells Fargo is at it again. After a successful launch of their small business webcast series, the well known bank is airing their second webcast on Protecting Your Business tomorrow as part of the company's commitment to celebrating Small Business Appreciation Month.

The interactive webcast will feature leading industry experts who will offer relevant and practical advice for small business owners on protecting the physical and virtual assets of their businesses. The panelists will include internal experts at Wells Fargo as well as external sources with legal and security backgrounds.

Protecting your business is not the sexiest of topics. Most entrepreneurs only really deal with these issues when they are forced to and are reactive instead of proactive. From experience any topic relating to sales, marketing, and financing will always bring a crowd.

That being said, Wells Fargo is taking the right steps to reach out to the small business community and go beyond the call of duty to provide additional value to their clients. I am looking forward to seeing their future lineup of webcasts.

The webcast can be viewed here: http://www.wellsfargo.com/biz/webcast

Labels: , , , , , , , ,

Monday, February 19, 2007

Dell Small Business 360

Dell has also hit on the trend many big companies are following to create a small business resources center. Dell's is called Small Business 360 and is a first generation SMB site still focused more on product sales than on actually being a resource center.

To Dell's credit, however, they have begun to put in additional information that is not only focused on selling Dell products. For example, under the Starting a Business category they have articles such as 3 Ways to Get Investors Interested in Your New Business, 5 Tips for Estimating Your Start-up Costs, How to Write a Business Plan.

Inside tip: Anything related to marketing, raising capital, or writing a business plan will always be a big hit with small business readers.

It's a step in the right direction and the beginning of the evolution of the Corporate SMB Resource Centers from having a focus of pushing products to building relationships as a trusted advisor and supplier.

Labels: , , , , , ,

 
 
My Photo
Name: Evan Carmichael
Location: Toronto, Ontario, Canada

EvanCarmichael.com is the world's #1 website for small business motivation and strategies. Evan also runs a series of successful Mastermind Groups in Toronto for entrepreneurs.




Popular Entrepreneur Articles


Highlighted Websites






Selling To Small Business